We seed fund companies that can increase social investment. Their mission includes being ‘purpose driven’ namely there is a policy for staff well-being, benefits to customers and society alike as additional benefits that are not at the expense of the company.
The company aspires to ‘new age’ philanthropy. This is creating revenue for charitable purposes that come free as the revenue is created by smart technology which secures savings that are gifted to increase charitable actions.
Revenue lost to facilitating transactions at a price greater than is possible.
Cashback or discounts not collected when available
'Breakage’ where coupons and vouchers are not redeemed.
Cultural Capital in sociology comprises an individual’s social assets (education, intellect, style of speech, dress, etc.) that “promote social mobility within a stratified society“. The term was coined by 1970s French sociologist Pierre Bourdieu, who developed the idea as a way to explain how power in society was transferred and social classes maintained.
In essence, the philosophy behind the ethos of Cultural Capitalism is to strive to enshrine, combine and adopt all the good ethical and moral values of Capitalism and Socialism.
To understand the term Cultural Capitalism better, please watch the following video (it’s also very humorous) authored and narrated by Slavoj Žižek who is a Slovenian philosopher, and a researcher at the Department of Philosophy of the University of Ljubljana Faculty of Arts and also international director of the Birkbeck Institute for the Humanities at the University of London.